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Retail Bank Media Networks: Monetize Customer Data with Personalized Offers and Advertising

January 2, 2025

Siddhraj Thaker

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Retail Bank Media Networks: Monetize Customer Data with Personalized Offers and Advertising

Consider the following statistics:

89% of consumers utilize mobile banking services
Profit margins for retail media are between 70% and 90%

These two figures represent numbers that your bank can capitalize on. How so? With a retail bank media network.

Your bank currently possesses two important pieces of customer data: zero and first-party. Learn how to harness this information securely to generate additional advertisement revenue.

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